Jenna segal, MPH

Chicago, Illinois

518.533.8011 |


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Masters of Public Health-Nutrition (2014), University of California-Berkeley, Berkeley, California

BA in Ecological Determinants of Health: McGill School of Environment (2008), McGill University, Montréal, Quebec

Project Management


USDA Farm to School Regional Lead, Office of Community Food Systems, USDA-FNS-MWRO, Chicago, IL, May 2016-Present

  • Implementing and managing the USDA Farm to School Program in the Great Lakes/Midwest Region by providing grant oversight as well as training and technical assistance to stakeholders in the region
  • Sharing knowledge and information around local and regional food systems, with an aim to increase the number of school districts participating in farm to school activities
  • Assisting in farm to school data collection and evaluation efforts, monitoring performance of USDA Farm To School grant awardees, and determining regional best practices and compliance with federal regulations
  • Creating, editing, and providing input on regional Farm to School communication pieces, and actively working to build relationships with stakeholders at state and local agencies, non-profits, school districts, and inter-tribal organizations

Grant Manager, UC Berkeley College of Natural Resources (CNR), Berkeley, CA, February 2015-Present

  • Project Manager and Communications Manager for a USDA-Funded Beginning Farmer and Rancher Development Program (BFRDP) grant to launch an East Bay Network of Urban Ag Learning Hubs and provide deeper support for organizations and farmers in other regions of the state
  • Working closely with project partners to ensure timely completions of work plans, research, impact evaluation, data tracking and analysis and reporting for all objectives of the grant, as well as translating the research into policy briefs, press and publications
  • The primary liaison for the UC Gill Tract Community Farm (UCGTCF) to develop trainings, schedule workshops, and support volunteers and community members to build farm infrastructure to maintain a sustainable community farm
  • Responsible for hosting an annual Harvest Festival at the UCGTCF by doing event outreach, communications, budgeting, events, activities, and on-farm workshops for 300 volunteers, workshop leads, and families
  • Working with the College of Natural Resources and the Berkeley Food Institute to write grants and identify fundraising opportunities to fund a campus-wide farmer training and experiential learning program


Owner, JSegal Designs, Berkeley, CA, 2013-Present

Farm to School Consultant: North Coast Opportunities, Lake County, CA

  • Provided consulting services on Farm-to-School programs with Food Services staff in Lake County in partnership with the Food Services Directors and the Lake County Farm to School Coordinator

Specialty Crop Data Analyst/Consultant: Oakland Unified School District, Oakland, CA

  • Worked on a California Department Food and Agriculture (CDFA) project with OUSD’s Nutrition Services department to design and implement pre/post surveys for students and families to measure recognition and consumption of California Specialty Crops, and assessing menu and purchasing data to determine % specialty crop purchases from CA

Farm to Fork Consultant: California Department of Food and Agriculture, Sacramento, CA

  • Consulted for the Public Health Institute and the CDFA to create tool kits, reports, and fact sheets for the Office of Farm to Fork and led a team of website developers to develop an online database to connect farmers with food service operations

Local Purchasing Consultant: Monterey Peninsula Unified School District (MPUSD), Monterey, CA

  • Created a program and evaluation plan to implement a district-wide seasonal, locally-themed salad bar program and designed a variety of promotional materials, logos, tool kits and visual aids to promote “farm fresh” menu items


Community Alliance with Family Farmers, Davis, CA, 2010-2015

Regional Food Systems Assistant, Oakland, CA, 2014 to 2015

Harvest of the Month Coordinator, Santa Cruz, CA, 2011-2013

AmeriCorps VIP/Farm to School Project Coordinator, Monterey, CA, August 2010 to July 2011

  • Updated CAFF’s website to incorporate staff feedback into final website layouts and communicate accomplishments
  • After being promoted to Harvest of the Month Coordinator, managed the Harvest of the Month Program by generating outreach and training materials, monitoring program budgets, developing grant proposals and fundraising opportunities, and coordinating volunteers to distribute educational tasting kits to school classrooms in low-income communities
  • Developed and implemented a Standard Operating Procedure Manual to facilitate a 400% increase in sales
  • As an AmeriCorps VIP, developed and laughed a volunteer website, blog, and training program to staff educational farm field trips featuring nutrition and sustainability-oriented activity stations


Graduate Student Instructor, UC Berkeley Nutrition Science & Toxicology Department, Berkeley, CA, 2012-2014

  • Teaching Assistant for Nutrition in the Community, Human Nutrition, and Food Systems Organization and Management
  • Designed lectures about federal nutrition policies, the Farm Bill, social marketing, food insecurity and food safety


Farming and Agricultural Experience


 Project Assistant, City Steward, Portland, Oregon, 2010

  • Landscaping assistant with a focus on naturescaping, edible gardening and xeriscaping
  • Created raised garden beds, planted native gardens, and assisted in garden design


Harvest Crew Member and Basil Harvester, Winter Green Farm, Noti, OR, Summer/Fall 2009

  • Harvested, transplanted, and processed organically and biodynamically grown fruits and vegetables at a 600 member CSA


Ethnobotanical Intern, Mendocino Coast Botanical Gardens, Fort Bragg, California, 2008-2009

  • Designed an instructional pamphlet describing and identifying native plants used by the Pomo Indians
  • Collected seeds and cuttings to be propagated for future use at the gardens and helped in the maintenance of the gardens


WWOOF Volunteer, Philo School of Energetics, Philo, California,  Summer, 2008

  • Participated in three herbal apprenticeship workshops and developed general carpentry skills and gardening techniques
  • Harvested and sold a medicinal salad mix at a Farmers Market for several months during the season


Relevant Volunteer Experience



Program Planner, Alameda County Social Services Agency (SSA), Oakland, California, January to May 2013

  • Conducted research and drafted a program plan to guide the SSA on how to work with community partners to develop a grocery store in Alameda County that would align with local regulations


 Founder/Coordinator, Cooking up Community, UC Berkeley, Berkeley, California, April 2013 to May 2014

  • Founder and Organizer/Coordinator of a student group at UC Berkeley that aims to connect students in the school of public health with one another by organizing monthly fundraising events to benefit local organizations who are actively promoting food justice in the San Francisco Bay Area


Farm to Institution Intern, Inter-American Institute for Cooperation on Agriculture, Bridgetown, Barbados, 2007

  • Created a survey and an extensive excel database that were used to collect information from rural farmers in order to facilitate future business endeavors between the farmers and hotel/restaurant representatives across the island


Co-Founder, Labrar La Tierra, Ecuador, 2006

  • Organized and participated in a 3-month long trip to Ecuador, with six other individuals to work with a small Ecuadorian non-profit, Jambi Kiwa, to finance and physically create herb gardens that would provide income for local grade schools in isolated communities


Skills and Proficiencies


Experience using Microsoft Office, Sales Force, Adobe Photoshop & InDesign, Blog and website Management (WordPress, Blogger), Constant Contact, Survey Monkey, HTML Editing, bSpace Management, Budget Analysis, Nutrient Analysis (NutriKids), Trained in Human Subject Research Interview Protocol (CITI), Knowledge of Basic Spanish and Intermediate French

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